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Firmly Agentic Commerce
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Marketplace

​​ What this solution enables

Marketplace solutions let a destination operate as a marketplace: buyers search across many merchants in one branded experience, then buy — each checkout scoped to a single source merchant, which stays the seller of record. Use this when the destination is a true marketplace operator aggregating many merchants into one buyer-facing surface.

How Marketplace fits — the operator’s branded surface lets buyers discover products across many merchants; Firmly runs discovery and a single-merchant checkout; each source merchant stays the seller of record

​​ How Marketplace fits within Firmly

The Firmly platform is shared across all solutions — the cart, discovery, payment, tax, shipping, and order-placement APIs are the same. Marketplace packages those shared features for one kind of destination: an operator aggregating many merchants into a single branded surface.

Each solution section follows the same structure; Agentic Commerce is the most fully worked example.

​​ What’s documented